The mission of Zed in the area B2B2C is to supply the partner that wants to introduce or reinforce its position in the mobile value added services industry with all the necessary resources for putting a successful offering into the market. Thanks to the business model focused on B2B, and its more than 10 years of experience in the world of information and entertainment, Zed can leverage the advantages that its broad and in-depth knowledge of the demands of the market offer. Zed’s value add: - Exclusive and innovative products and services that have had success in the market. - In depth knowledge of the market thanks to its powerful B2B business. - Broad knowledge of the local markets thanks to its extensive geographical presence. After the acquisition of Monstermob, now a subsidiary of Zed, the company has presence in 37 countries, which gives it the knowledge of different world cultures. - Capacity to adapt its applications and products to the specific needs of each market and each partner. - More than ten years’ experience in the information and entertainment sector. - A expert team of around 1,400 professionals.

Represented among Zed's partners: - Mobile network operators - Mobile device manufacturers - Communication media - Owners of high demand rights in the market The company employs a team of professionals exclusively dedicated to attending to and promoting the B2B area (Business to Business to Consumer). Additionally during 2006 Zed acquired Alvento, a subsidiary specialized in B2B that offers its services to mobile network operators, public institutions, consumer businesses, and advertising agencies, among others. Alvento leverages its extensive experience in the development of a broad range of mobile services solutions for businesses, from interactive audiovisual media services to mobile marketing campaigns. Through their technology platform they offer solutions for any mobile channel (SMS, MMS, WAP, etc) and over any technology (GSM, TDMA, CDMA, 3G, etc.)